Search engine optimization, otherwise referred to as search engine marketing or online promotion, is a method of increasing the amount and quality of website traffic to your website or a particular web page in search engines like Google, Yahoo, and MSN. SEO aims at generating free traffic instead of paid or direct traffic. It aims to increase the number of search engine users accessing the site, which will also increase the ranking of your site on Google, Yahoo, and MSN. Some of the most popular methods of SEO include article marketing, video marketing, social media marketing and article marketing. Search engine optimization is not all about having high SEO rankings. It requires constant maintenance to avoid losing your position to other websites. You should be able to maintain an active link with various sites by adding them on your social network account and through social bookmarking sites. Social bookmarking will bring you targeted traffic on your site. This type of social networking allows your content to appear in the top results of Google. You should also maintain relevant information in different categories so that search engine spiders can index your pages. Search engine marketing is a long-term effort to increase your search engine rankings. The main aim of this kind of marketing is to make your site more visible on search results and improve the number of visitors visiting your site. Search engine marketing includes link building, social media marketing, search engine optimization, and article marketing. You need to consider all of these strategies in order to promote your site successfully. Link building refers to creating back links to your web page. This is done through the use of anchor text links. An anchor text link is one that is placed in the resource box that is associated with a specific page in the site. Back links are also called “favors” when it comes to search engine algorithms because they help your page to rank higher in search results. Back links are good for SEO as well as they help to increase the amount of traffic coming to your site. To get back links, there are several different ways to do it like blogs, article submissions, directory submissions and blog commenting. Social media marketing is a strategy used to advertise your site and attract traffic. It involves using social networking websites such as Facebook and Twitter to advertise your business and create a buzz about your business and your web page. There are also tools available online that allow you to create social media profiles for free. Search engine optimization involves the use of articles to increase the visibility of your website in search engines, which in turn increases its rank and ranking. The most popular method of Search Engine Optimization is by writing and publishing article marketing articles related to your business. These articles are distributed to the article directories for distribution to other web sites and are then read and enjoyed by others. Social media marketing is another technique used to advertise and promote your web site and increase traffic, both through the use of videos and the submission to social media sites. Social media allows you to create a presence in the social media sites of different people. In the social media world, videos are posted on YouTube and other websites related to your business. There are also social bookmarking sites where the content is distributed to multiple social networks. Using these sites, you can reach a much wider audience and create buzz. Search engine marketing is also known as SEO, which stands for Search Engine Optimization. and refers to the use of SEO tools like websites, articles, links, and social media sites to optimize your site for search engines. SEO is not limited to just websites or web pages but to rank high on search engines, which in turn helps you to gain traffic and make more sales. SEO is an ever changing process and is one of the most essential activities for any online entrepreneur. With new methods being created all the time, you must constantly research and implement the methods that you have learned to gain success.