Maximizing Search Engine Optimization Ranking
Description: Search engine optimization (SEO) is the procedure of increasing the volume and quality of site visitors to a site or a particular web page from search engine crawlers. SEO targets both paid and unpaid web traffic. While the former pays for link popularity, usually from related sites, the latter are generally referred to as “no cost” traffic. These are mainly due to the fact that these types of traffic do not require any payment, either up-front or by the click, from the surfer.